Elements of Design – Part 1

Elements of Design – Part 1

Great design is more than just inspiration or a great idea. Whether you’re a seasoned graphic designer or a hobbyist just starting out, it’s important to start by mastering the fundamentals, in this case, the elements of design. Think not of these elements as a hard...
Vector vs. Raster Images

Vector vs. Raster Images

In graphic design, you will encounter two different types of images: raster and vector. What is the difference between them, and when do you use each format? Whether you’re a new designer, a seasoned pro, or someone looking to hire a designer, it’s important to know...
Intro to Color Theory

Intro to Color Theory

Color is a powerful element of design, and when used well it can have a significant impact on your marketing and branding. But in order to use color effectively, you need to understand how to use it, and this is where color theory comes in. Color theory is both the...
Font vs. Typeface

Font vs. Typeface

Font or typeface, what’s the difference? Even in the design world, these two words are used almost interchangeably. Most of the time, this doesn’t make a difference, but on the technical level, there is a distinction between the two. As with language, terminology...